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This zone covers the products—from spark plugs to transmissions—developed by automotive suppliers.

Automotive Supply Side

Your Really Smart Car

Vehicles are being engineered with a silicon infrastructure that does everything from control the powertrain to allowing remote connections—including the possibility of hacking.

Flying Beetle

When you think of the Volkswagen Beetle, chances are you remember the classic Doyle Dane Bernbach ads from the 1960s or the little flower vase on the instrument panel of the New Beetle.

Breaking Away—Electrically

One of the things that is becoming more important to several automobile manufacturers is discovering alternatives to the norm, not only in creating advanced powertrains and autonomous technology, but as regards alternatives to straight-up cars and trucks.