Equipment-cropped.jpg

The Automotive Design & Production Production Zone consists of the hardware—tools, machining centers, grinders, etc.—that is used in automotive manufacturing.

“Compared to the previous CX-9 that was maybe more submissive, this time we wanted it to represent Mazda in a very proud, very stylish manner.” Julien Montousse, director, Design, Mazda North American Operations
Automotive Production

Developing the 2016 Mazda CX-9

Mazda reckons that about 80 percent of its midsize three-row crossover will be sold in North America. So the development was executed in the U.S. by a group of people who are committed to real-world driving, not the stuff of window stickers and brochures.

Cybersecurity on Wheels

  According to IHS Automotive there are on the order of 112-million vehicles on the road today that are “connected,” that is, “have a connection through the internet, though telematics, an onboard modem or a paired device in the vehicle, such as a mobile phone or other device.” With that last bit about the mobile phone being paired with the car, it is surprising that the number of connected vehicles isn’t greater.

Flying Beetle

When you think of the Volkswagen Beetle, chances are you remember the classic Doyle Dane Bernbach ads from the 1960s or the little flower vase on the instrument panel of the New Beetle.