Renault’s Pulse in India

Carlos Ghosn has a predilection for making strategic plans—and making them public—and the one they’re working on now at Renault, which he heads, is “Renault 2016—Drive the Change.” The plan calls for Renault to have sales of over 3-million vehicles in 2013 and to have “at least” €2-billion in aggregate free cash flow.

Carlos Ghosn has a predilection for making strategic plans—and making them public—and the one they’re working on now at Renault, which he heads, is “Renault 2016—Drive the Change.”

The plan calls for Renault to have sales of over 3-million vehicles in 2013 and to have “at least” €2-billion in aggregate free cash flow.

One of the “seven levers” that is being deployed to achieve these goals is to grow internationally. There are three “international priorities,” Brazil, Russia, and India.

And speaking of the last one, Renault will be launching a new car in its India offerings in January 2012, the Pulse.

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What’s notable about this car is that it was designed by Renault’s Design Center in Mumbai. What’s more, the car and its engines will be produced at the Renault-Nissan Alliance production plant in Chennai, which was opened in 2010.

The Pulse is based on the same platform as the Nissan Micra, which, according to Renault, helped “reduce development costs and lead times.”

To this point Renault is offering two other vehicles in India, the C-segment Fluence, which is manufactured in Turkey, and small crossover utility Koleos, which is built in South Korea.

Given the design and build strategy for the Pulse, Ghosn is clearly putting some push behind his 2016 plan.

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