Honda Goes NVIDIA

Lost, presumably (or relatively), last week, amid announcements of things like the Lamborghini Asterion LPI 910-4, which features a V10 naturally aspirated engine combined with three electric motors so that the car has total deliverable power of 910 hp (it is really time to start thinking of hybrids as things other than just Priuses), supercomputer-on-a-chip producer announced at the Paris Motor Show that the its Tegra mobile processor is being used by Honda to power infotainment for 2015 Honda Civic, Civic Tourer and CR-V models equipped with the Honda Connect system (in Europe). Lamborghini Asterion LPI 910-4 That’s as in European models of the vehicles.

Lost, presumably (or relatively), last week, amid announcements of things like the Lamborghini Asterion LPI 910-4, which features a V10 naturally aspirated engine combined with three electric motors so that the car has total deliverable power of 910 hp (it is really time to start thinking of hybrids as things other than just Priuses), supercomputer-on-a-chip producer announced at the Paris Motor Show that the its Tegra mobile processor is being used by Honda to power infotainment for 2015 Honda Civic, Civic Tourer and CR-V models equipped with the Honda Connect system (in Europe).

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Lamborghini Asterion LPI 910-4

That’s as in European models of the vehicles.

What’s interesting to note about this is that Honda becomes the 19th global auto company to go with NVIDIA, which is probably more familiar to global game system and tablet producers—or at least has been heretofore.

Danny Shapiro, NVIDIA’s senior director of Automotive, emphasizes that they’ve been intensively working with automotive for the past several years, which explains in large part why they have marque users including Audi and Tesla.

(The Tesla Model S actually has two Tegra processors, one for the gauge cluster and one for that 17-in. infotainment system.)

Honda is the first Japanese OEM to go with NVIDIA.

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And Shapiro points out that Honda will be the first automotive OEM that will be using Android—in this case 4.0.4—as the embedded operating system. That is, Android just like the system that you may have on your phone or Google tablet.

On the Honda vehicles, there is a 7-in. capacitive touchscreen that is used for navigation, audio, and the rearview camera.

It may not be as visibly awesome as that Lambo, but the implications for telematics implementations are certainly underscored by the announcement.